These are the NBA players under contract with Chinese sneaker brands
Nike Sees Golden Opportunity with New App - Front Office Sports
Nike To Pump US$144m Into Chinese eSports Scene; 26x More Than Average Team Deal - Asia Sponsorship News – ASN | Asia Sponsorship News – ASN
Tencent Announces Global Tournament Series, Arena of Valor to Join SEA Games – ARCHIVE - The Esports Observer
Sources: Teams in Dispute with Tencent Over Nike Sponsorship Deal for LPL : r/leagueoflegends
Nike: The Complete History and Strategy
LPL Hides Nike Logo During Spring Split Broadcast : r/leagueoflegends
Tencent eyes more esports competitions in China
Nike airs first major e-sports ad in China ahead of League of Legends World Championship | South China Morning Post
Update: T1 Replaces Nike With Goal Studio as its Official Apparel Partner - THE ESPORTS ADVOCATE
China Sports Business Weekly | 4th January
ESPN scores in China with new Tencent deal
Nike to sponsor China's League of Legends esports league | Reuters
Nike and other sneaker companies may feel the sting of the NBA's controversy in China | CNN Business
Nike is Now Sponsoring the League of Legends Pro Scene in China
LPL 2023: New Logo, Partners, and NIP Enters the Fray - THE ESPORTS ADVOCATE
Nike Sponsors China's League Of Legends Esports Pro League
Nike Sees Golden Opportunity with New App - Front Office Sports
Could China's LPL become Nike's first sponsored esports league? | South China Morning Post
NBA players face questions over shoe deals with Chinese companies linked to forced labor - ESPN
Chinese Tech Giant Tencent Resumes NBA Broadcast Despite Hong Kong Row | The Epoch Times
Nike 'League of Legends' Pro League Sponsorship Announcement | Hypebeast
Xinjiang cotton: H&M and Nike are facing a boycott in China over Uyghur forced labor statements | CNN Business
How the League of Legends Attracts International Fans
Nike just bought a virtual shoe company that makes NFTs and sneakers 'for the metaverse' - The Verge
Big brands like K-Swiss and Nike are jumping on the esports bandwagon
Tencent increasing investment in eSports tournaments in China | blooloop
China Esports Blast: January
